The Marketing BeaconMarketing Know How
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Why the Beacon

Because we stake our personal reputations on the work we perform for our clients, we expect extraordinary results. We would like to share what our clients say about us:

 

Jobscope

“Over the years, we had struggled with how to address our marketing needs. Finding the right resource was an ongoing challenge until we met The Marketing Beacon. Immediately, we saw that The Marketing Beacon understood our business and had the marketing expertise we needed. They have developed the tools we required to improve our sales and business development efforts while creating market awareness for our business. Working with The Marketing Beacon in an outsourced model is a great fit for Jobscope.”

Mr. Hank Sanders, President

 

Customer Effective

“Customer Effective was looking for ways to continue our rapid growth as the leading provider of Microsft CRM implementation consulting services.  To keep pace and grow properly, we recognized that we needed to develop a marketing toolkit that leverages our successes. The Marketing Beacon has been instrumental in taking the lead to create the right sales and business development tools we needed. Following a well thought out roadmap, we know exactly what marketing initiatives are in process, what has been completed and the outcomes. The Marketing Beacon's approach is strategic and smart with an eye on results. We’re very pleased with our marketing momentum as we continue to forge ahead.”

Mr. Scott Millwood, President

 

Palmetto Technology Group

“Marketing is an area where a business of any size can make big investments with very little return. Small businesses don't have the luxury of making costly mistakes and staying in business for very long. The Marketing Beacon took the guess work out of marketing for PTG. We know that our marketing dollars are going to be invested in the areas that make sense for our business and give us the greatest potential for return.”

Mr. Reed Wilson, President

 

Greenwood

“Although our company has enjoyed much success over the years, we realized that we had marketing challenges that had not been addressed.  We often talked about putting together a plan, but never did until we began working with The Marketing Beacon.  They came in and developed a custom marketing roadmap that matched where we wanted to take our business.  We simply trust them with managing the plan execution while we focus on running our company.  The results have been tremendous and our market exposure has been fantastic.  We now have market connections that did not exist before working with The Marketing Beacon.  We consider them as a member of our sales and marketing team and cannot imagine our relationship any other way.”

Mr. John Wood, President and CEO

 

Felkel Group

“Skilled, knowledgeable and professional are the words that describe The Marketing Beacon.  When we face a particular situation or have an issue that needs to be addressed, they always tackle the project head-on and deliver outstanding results.  We could not be more pleased with their marketing expertise.”

Mr. Hollis (Chip) Felkel, President

 

Benchmate

“We’ve been extremely pleased with The Marketing Beacon.  Even though our companies are located on opposite coasts, communication is always consistent and reliable.  We had looked for years for a company with their level of marketing expertise and comprehension of our business.  Their approach is logical, methodical and effective.  Working with The Marketing Beacon is easy and the results beyond compare.”

Mr. Bob Nichols, President

 

Pinnacle

“We knew we needed help with marketing, but didn't know where to turn or exactly what to do. The Marketing Beacon was the perfect solution to assist us in developing our company snapshot, strategic marketing message and public relations efforts. Their expertise was obvious from the beginning of our relationship. We look forward to growing our business with the Marketing Beacon at our right side.”

Mr. Kevin Jones, President

 

Skyline Exhibits

“Our plates were full when it came time to plan our new design facility Grand Opening, host the Greenville Chamber’s ‘Business After Hours’ networking event and two Skyline trade show seminars.  By turning to The Marketing Beacon, we were able to stay focused on serving the needs of our clients without the distractions of planning all the event details.  The Marketing Beacon took care of everything from event master planning all the way through execution and management.  The response from attendees was extremely positive and highly complimentary – a big success!”

Mr. Steve Hoffman, President

 

Humaneering

“Finding a marketing company to work with that has any higher values and integrity than The Marketing Beacon would be a challenge.  Our marketing needs have varied and The Marketing Beacon has always risen to the occasion with a professional, well-thought out, strategic approach centered on results.  We value our relationship with them both personally and professionally.”

Mr. Richard (Dick) McCormack, President & CEO

 

Reliasys

“Our biggest challenge has been to generate new business.  The marketing tools created by The Marketing Beacon have had a direct impact in our landing several new projects.  They know exactly what we need, how to effectively communicate our offerings and hit the ‘hot buttons’ of our target prospects.”

Mr. Jeff Childers, Principal, ReliaSys

 

Fant and Gilbert Law Firm

“We have a very targeted law practice and The Marketing Beacon did an outstanding job creating our firm identity package, brochure and web site that properly reflects our professional legal services.  Already, several people have complemented our logo and business cards.  We now have a cohesive package that projects a favorable image and tells our story.  Great job, Marketing Beacon…you absolutely nailed it!”

Mr. Patrick C. Fant, III, Founding Member, Fant & Gilbert Law Firm, P.A.

 

Assetpoint

“As a spinout technology company from a large corporation, it was crucial for us to educate the market about our existence.  Early in our business, William Russell (The Marketing Beacon) was able to develop then effectively execute a strategic communications campaign that created market awareness and established credibility.  This effort made a positive impression and was favorably embraced by key media players, industry analysts and market decision makers.  We now have the momentum required to help take our business to the next level.”

Mr. Harrell Waldrop, Managing Partner & Principal

 

Mainstream

“The marketing knowledge housed in The Marketing Beacon is evident through their deliverables. It's easy for companies to make claims, but the real measure is whether they come through for you. We're pleased that The Marketing Beacon gets the job done professionally and on schedule to enhance our strategic objectives.”

Mr. Tim Hutzel, President / Partner

 

Gallagher Court Reporting

"We contacted The Marketing Beacon because we were instantly impressed by a logo we had seen, and thankfully we were able to find out that they had produced it.  The Marketing Beacon delivered exactly what we asked for, and more.  They created a logo and complete identity package for GCR that has already provoked positive comments from our clients.  I must commend them for being very tolerant of my perfectionism problem.  The Marketing Beacon went above and beyond what I expected to produce exactly what we were looking for in a logo and company identity package."

Ms. Mimi Gallagher, President