Marketing Roadmap Development & Management

Marketing initiatives demand to have a strategy that indicates where you are going and why. Knowing how to get from point A to B requires a plan. The custom-designed marketing roadmap we’ll build for your business includes a solid marketing strategy and tactical plan with a schedule, budget and resource base to effectively reach your objectives.

The development of your custom-designed marketing roadmap begins with a strategic planning session to discuss your:

Current business posture

Current business posture


Competitive landscape

Competitive landscape


Sales environment

Sales environment


Customer base

Customer base


Marketing plans

Marketing plans

  • Current business posture
    Current business posture
  • Competitive landscape
    Competitive landscape
  • Sales environment
    Sales environment
  • Customer base
    Customer base
  • Marketing plans
    Marketing plans

This dynamic session is designed to extract the critical data used to develop your roadmap which illustrates what marketing needs to be done - when, where and how - in order to meet your business objectives. Once your roadmap is developed, The Marketing Beacon takes responsibility to implement and manage it on your behalf.

We welcome the opportunity to learn more about your marketing challenges so that we can develop a marketing roadmap specifically for your business. Contact us to schedule an introductory meeting.

Marketing Know-How Strategic Execution
    • Location

      The Marketing Beacon
      160 Milestone Way, Suite B
      Greenville, SC 29615

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